Tracking Your Facebook Insights (Analytics)
Facebook insights are your Facebook pages version of Google Analytics.
Facebook provides two options for tracking your Facebook Page stats.
The Facebook interface provides a simple, graphical and easy to understand Insights dashboard.
Additionally, you can export your Insights data to a spreadsheet, which provides hundreds of columns of data on how your fans are engaging with your Page.
The Facebook Insights dashboard will also give you a percentage analysis of how you have went this week compared to last week.
You will see the total amount of likes, total friends of your likes (which you can promote too through promoted posts), people talking about us and the weekly total reach.
You can also see how well each individual post went to compare times, content, etc.
You can also export all this data to Excel for future viewing and comparison.
Here is an example to show you what I mean.
If you need help managing your social media, feel free to fill in the contact form to the right of this page and one of our representatives will contact you as soon as possible. It’s more affordable than you think at under $40 per week for a full social media management solution.